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News & Events

News & Events : Keeping Up With Power Plate Vibrations

Power Plate International Ltd's innovative machines and the support network behind them keeps people around the world talking about the benefits of Power Plate® technology. We'll do our best to keep you up on the latest news, and events here.





Free Power Plate® Massages at John Lewis Oxford Street : 

Escape the football frenzy with a free Power Plate massage at John Lewis Oxford Street W1 on Saturday 26th June between 10am and 7pm. Our Power Plate trainer will be on hand in the sports department to treat you to a relaxing or revitalising massage - the perfect way to ease those aching calf muscles after a hard day's shopping.



Sports Presenter Tamara Ecclestone helps launch Williams F1 Power Plate® in London : 

Sports Presenter Tamara Ecclestone helps launch Williams F1 Power Plate® in London

Tamara Ecclestone, sports presenter and daughter of F1 boss Bernie Ecclestone, helps power up the launch of the new Williams F1 Power Plate pro6 machine, at Harrods department store in London. The machine had its global launch there on Friday 28th May 2010. Power Plate inventor Guus van der Meer unveiled this remarkable new machine, finished in the Williams livery, to press and VIPs, with the help of Williams F1 CEO Alex Burns. Then the public was treated to a high octane experience, with complimentary Williams F1 simulator rides and trials on the new Williams pro6, which incorporates proMOTION technology, a cable resistance system that transfers vibrations direct to the upper body. To find out more, visit our community site.



Power Plate makes gadget guru Jason Bradbury's top ten list : 

Gadget Show presenter Jason Bradbury, who put the Power Plate® machine to the test in a six week challenge for his show's fitness special, rates the vibration training device as one of his top ten favourite gadgets of all time. In the Gadget Show magazine, out this month, he says "Deep muscle penetration that intensifies the effects of muscular activity. ...the results were amazing." Visit our media page to view the full article.



Champion Swimmer Steps Up To The Plate : 

Champion Swimmer Steps Up To The Plate

Liam Tancock, UK swimmer and current world record holder for the 50m men's backstroke, is the latest elite athlete to use the Power Plate® machine to stay on top form. He says "Staying ahead of the game is about more than just performance in the pool. I use the Power Plate® machine for pre-training activation, to stimulate my muscles before I start my pool training. The benefits are immediately noticeable and I can really feel my muscles firing up after just a few quick exercises." Visit Liam Tancock to see where Liam will be competing next or the Testimonials page to read what other celebrities and sportspeople have to say about the Power Plate® machine.



Actress Gemma Arterton joins the Power Plate® fitness fan club : 

British actress Gemma Arterton is the latest star to turn to Power Plate® exercise to stay in top shape.

"For me, staying in shape is about feeling healthy and looking toned, so the Power Plate® machine has been a revelation. It is a workout method that fits in with my schedule and helps me achieve my fitness goals, even when time is limited. I have already noticed the results and I just love the buzz I get after a workout. I also feel stronger and more energized," says Gemma.

Gemma also has two new films being released soon; Clash of the Titans premieres on March 26th while Disney's Prince of Persia: The Sands of Time debuts on May 28th. She needed a way to exercise between rehearsals and performances, to ensure so she is looking her best for the red carpet and to stay in peak condition to cope with the demands of her schedule.



Stars of Invictus stay in shape with the Power Plate® machine  : 

A number of the cast of Clint Eastwood's Oscar nominated Invictus, in cinemas now, used Power Plate® machines each morning and night to keep their muscles from getting sore and their bodies functioning at optimum levels.

"Vibration training on Power Plate® machines really kept me functioning optimally and director Clint Eastwood and Morgan Freeman got in on the action also; they are believers in the benefits of vibration," says Grant Roberts, a celebrity trainer and featured actor in the movie.



Chemmy Alcott, Vancouver Winter Olympics medal hopeful, is a Power Plate® fan : 

British number one skier Chemmy Alcott, who will compete at the Vancouver Winter Olympics, has been using the Power Plate® machine as part of her training programme. "The Power Plate® machine has proved to be an invaluable asset to the Ladies' World Cup Team," says her coach Mark Tilston.



The Power Plate® machine seen in iconic London locations : 

Bus

The Power Plate® machine is the star of two major advertising campaigns, with both Virgin Active health clubs and Harrods department store making it a focal point for New Year advertising campaigns. Billboards, posters and even London's iconic red buses have featured images of the Power Plate® machine.



New Acceleration Training™ workout DVD Now Available : 

Bring the expert guidance of a Power Plate® master trainer into your home, with the Acceleration Training workout DVD available now to purchase.

This exciting new DVD will help you get more from your Power Plate® machine and includes four Power Plate® exercise programs, Basic, Cardio, Abs and Golf. Each workout is led by a Power Plate® Master Trainer with specialist expertise in that particular area. Whether you are looking to step up the pace of your workout, achieve a flatter stomach, or improve your golf swing, there is a program here for you.

This DVD is a perfect introduction for those new to Power Plate® training, as well as an ideal way for enthusiasts to extend their workouts. Each exercise is explained and demonstrated step-by-step in real time, with suggestions on how to increase the intensity of training as you progress.

Call 08450 170 560 (within the UK) or click here to purchase your copy for £9.95 (incl. P&P) today.


Power Plate Instructional Video with our master trainer Caroline Pearce for LA Muscle TV : 

Watch this instructional video which shows you how to use the world renowned Power Plate machine, enabling an effective and full body work out. This video demonstrates how to get the best out of this ultimate fitness gadget that has had industry tongues wagging for a while. You can see how Power Plate is useful not only for working out your muscles, but also for stretching and massaging them too.

- Click here to watch the video


Daily Mail - May 2009 : 

"The rich and famous swear by them, but can vibration platforms really help you tone up"
- Click here to read more


Bella - May 2009 : 

an interview with Strictly Come Dancing star, Lilia Kopylova. As part of her exercise regime she says that she uses the Power Plate® machine twice a week as you can see a big difference in just 15mins.
- Click here to read more


Health Club Management - May 2009 : 

"Ricky Hatton installs two Power Plate® machines into his recently launched gym, Hatton Health & Fitness"

Health Club Management: Click here to read more

Leisure Opportunities: Click here to read more

Fit Pro: Click here to read more


YOUR PERSONAL TRAINER IS WAITING : 

A personal trainer is no longer a luxury reserved just for the rich and famous. Now everyone can enjoy the benefits of expert guidance from Power Plate® master trainers, with the new free downloadable workout videos available here.

Already a preferred exercise option for busy celebrities such as Kylie Minogue and Elle McPherson, working out on a Power Plate® machine is the perfect solution for those who don't have hours to spend at the gym. The new free downloadable workouts, which include basic, cardio and abs-specific options, have been developed by qualified Power Plate® master trainers who have extensive experience with this form of training.

The videos are not only a wonderful introduction for those new to Power Plate® training but are also the ideal way for enthusiasts to extend their workouts. Each exercise is explained and demonstrated in detail with suggestions on how to increase the intensity of training as you progress.

Whether you have a Power Plate® machine at home or you use one at your local health club, you'll always get the most from your workout, thanks to this ingenious idea. Simply download the videos to use on a laptop, mp3 player or iPod so your personal trainer is by your side at home or at the gym.

The video workouts have been specially designed to enhance the benefits that exercise on the Power Plate® machine offers. Perform each suggested exercise on the vibrating platform and multiple muscle groups are activated simultaneously to stretch, tone and strengthen.

These exciting new video workouts mean obtaining the body beautiful with the help of a personal trainer is no longer out of reach. Join the likes of Kylie and Elle today by downloading the workouts today and take the first step towards improved health and fitness.


EDINBURGH FEELS THE GOOD VIBRATIONS : 

Scottish fitness professionals now have the opportunity to become qualified Power Plate® trainers with the establishment of an Edinburgh Power Plate® Academy.

StudioEH1, which has two thriving Power Plate® studios in central Edinburgh, is now offering the official Power Plate® Academy training programmes from its Albany Street studio.


TV personality Dannii Minogue stays in shape with a Power Plate® machine : 

International star Dannii Minogue can't do without her regular Power Plate® workouts. Whether she is judging on the X Factor talent show in Britain or Australia's Got Talent from her home town Melbourne, Dannii keeps her enviable figure fighting fit with the help of the Power Plate® machine.


Power Plate® Machine Creates a Buzz With IFI Accreditation : 

Power Plate International is delighted to announce that‚ following extensive research and testing‚ the Power Plate® pro5 model has been awarded Stage 2 IFI Accreditation by the Inclusive Fitness Initiative. The machine recently benefited from re-designed display and user controls‚ enabling people with disabilities to have independent use.

Receiving the IFI´s stamp of approval confirms the brand´s status as an industry leader in accessible fitness equipment. Exercise on a Power Plate® machine is suitable for people of all ages‚ fitness levels and physical abilities - even wheelchair users.

“The quality and depth of the tactile buttons‚ combined with the clear colour contrast and iconography‚ makes this console currently one of the most accessible fully integrated consoles in the fitness and wellness market‚” comments Sue Catton‚ National Director of the Inclusive Fitness Initiative. “Power Plate International is one of the first companies to completely embrace the IFI console standards whilst maintaining the aesthetic integrity of their product. We are delighted that they have achieved IFI Accreditation.”

Developed to optimise the effects of Acceleration Training™ exercise‚ the Power Plate® machine allows individuals to enjoy all the benefits of regular exercise in just three short sessions a week. By holding different positions on the vibrating platform for up to 60 seconds at a time‚ individuals can pinpoint specific areas of the body that they want to work on. As the machine transfers vibrations to the body‚ muscles are naturally activated in a reflexive contraction.

When used as part of a healthy lifestyle‚ exercise on a Power Plate® machine can help to improve strength‚ fitness‚ flexibility‚ balance and coordination. It can also help to reduce body fat‚ combat cellulite and encourage weight loss.

“The Power Plate® machine is a truly inclusive piece of fitness equipment since the user can complete a full body workout from one machine‚” explains Jeff Davis from Power Plate UK. “The IFI Accreditation recognises the fact that exercising on the Power Plate® machine can benefit the broadest range of users‚ and that the machine is accessible to people with different impairments. This award was fantastic news and we look forward to working with the IFI in the future.”

The Power Plate® machine is convenient‚ quick‚ safe to use and virtually maintenance- free. Power Plate® machines are available in every David Lloyd club across the UK and Ireland‚ all JJB Fitness Clubs as well as in independent dedicated Power Plate® studios nationwide.

The Power Plate® pro5™ model retails at £6‚999 and is available in leading department stores including John Lewis and Harrods‚ and from Power Plate UK. For further information please call 020 7586 7200‚ email sales@powerplate.com or visit www.powerplate.com.

For press information‚ please contact Entice Communications on 020 8959 3656 or email dawn.t@enticecommunications.com.



Manchester United Gets Ready For The New Season With The Power Plate® Machine : 

Manchester United has introduced the Power Plate® pro5™ model as part of its exercise programme at Old Trafford in preparation for the new season. Developed to optimise the effects of Acceleration Training™ exercise‚ and already used extensively in the USA‚ the Power Plate® machine is becoming increasingly popular within the world of sport in the UK with the England Men´s Basketball team (Commonwealth Games Bronze Medallists) and a number of Premiership football clubs‚ who have already incorporated it into their training programmes.

The Power Plate® machine works by transferring vibrations to muscles‚ which naturally activates reflexive muscle contractions. A static or dynamic pose‚ held for up to 60 seconds at a time‚ activates multiple muscle groups simultaneously to stretch‚ tone or strengthen. When used as part of a healthy lifestyle‚ exercise on a Power Plate® machine can help to improve strength‚ power‚ sports performance‚ flexibility and fitness levels.

Manchester United FC´s Head Physiotherapist‚ Rob Swire‚ is convinced of the success of Acceleration Training exercise and plans to use the pro5 model as part of the club´s exercise facility:
“The Power Plate® pro5 machine meets our requirements for our training equipment to be functional‚ but aesthetically appealing to encourage players to use it. Indeed‚ the simplicity of the set up and ease of use allows Manchester United players and staff to quick start and change the frequency and intensity of vibrations with minimum supervision.”

“Acceleration Training exercise is fast becoming part of sports training programmes across the UK and we are delighted to be working with Manchester United” comments Jeff Davis‚ Director of Commercial Sales for Power Plate UK. “The unique and very positive benefits of Acceleration Training exercise are quickly evident to users. It really is set to change the way we train.”

Power Plate® machines retail from £995.00 and are available from leading department stores including Harrods‚ Selfridges and John Lewis‚ as well as Power Plate UK. For more information contact 020 7586 7200‚ email sales@powerplate.com or visit www.powerplate.com. For press information please contact Entice Communications on 020 8959 3656.



Top golfer steps up to the Power Plate® machine : 

Two times US Open Champion golfer Retief Goosen is the latest professional sportsperson to incorporate Acceleration Training™ exercise on a Power Plate® machine into his fitness regime. Goosen, who holds membership on three PGA Tours; the US PGA Tour, the European Tour and the South African Tour, attributes an improvement in his game to the workouts he is doing on his new Power Plate® machine.

He comments "General fitness is vital to my success as a professional golfer and I'm thrilled with the results I've seen since I started exercising on my Power Plate® unit. It is a great way to enhance core strength, improve my rotation and assist during post-game recovery. I truly believe the fast, effective workout I get from exercising on my Power Plate® machine is helping to improve my golf game."

But he is not the only professional golfer to understand that optimum fitness, strength, flexibility and range of movement are crucial for winning matches and taking home trophies. Other internationally renowned golfers including Lee Westwood, Colin Montgomerie, Darren Clarke and Nick Dougherty are among the many professional sportsmen and women who regularly train on Power Plate® equipment.



The Power Plate® machine shines at LIW : 

Power Plate International showcased its complete range of market leading Acceleration Training™ exercise equipment at this year's Leisure Industry Week (LIW) exhibition, held in Birmingham in late September.

LIW attracts thousands of leisure professionals from all over the United Kingdom. This year the range of Power Plate® machines was showcased in an impressive 150m2 stand, which included a studio where visitors could experience the fast and effective work out that Power Plate® machines offer.

LIW08

Other talking points at the stand included the new pro5™ high performance model, the only column-less plate with a multi-functional remote control, for the ultimate in range of motion and exercise variation and the R3™ rollers, an innovative massage and exercise tool compatible with the pro5, pro5AIRdaptive™ and high performance machines.

It was also an opportunity to highlight that everyone, regardless of fitness levels or physical ability, can experience Acceleration Training™ exercise, a fact endorsed by the recent Stage 2 Inclusive Fitness Initiative (IFI) accreditation.

The Power Plate® pro5 and pro5AIRdaptive models are still the only vibration training devices to have received this level of certification, signifying that people with various disabilities can enjoy independent use of these units.




New Academy Courses now available : 

The Power Plate® Academy in Primrose Hill, London is now offering several new courses, in addition to its existing programmes. These new courses have been designed for some of the specific applications that the Power Plate® machine can be used for and include Fitness and Performance II, Golf Level II, Group Training II, Beauty and Wellness as well as the new Core Fundamentals, which was formerly known as Level I. These courses take a hands-on approach, with a focus on practical experience.

LIW08
Remember, your Power Plate® certificate is only valid for one year, so ensure your qualification is kept up to date.

Our Core Fundamentals (level I) course earns participants 10 REPS points. It is designed to help trainers, strength coaches and therapists understand the science and practical application of Acceleration Training™ exercise through theory and practical training on biomechanics, basic neurophysiology, programme design and exercise progressions, with modalities and case studies.

Then, build on the knowledge and practical applications gained from the Core Fundamentals course with Fitness and Performance II (Level II) and earn another 10 REPS points. The lectures and practical training on this course cover advanced neurophysiology, proprioception and advanced programme design. You will learn how to implement the full spectrum of the Acceleration Training pyramid into your current system. To make a booking or for more information about the Academy, please telephone 020 7483 7691 or email carly.olivier@powerplate.com.



POWER PLATE UNVEILS THE HIGH PERFORMANCE MACHINE : 

Power Plate International, the industry leader in Acceleration Training™ fitness equipment, showcased the latest addition to its impressive product line up at this year's IHRSA exhibition. The new pro5™ High Performance machine is the most powerful high performance vibration machine available in the world today, and is a significant addition to Power Plate International's product portfolio.

HP

The High Performance machine will appeal to clients at every fitness level, from those looking to increase their sports potential, to top athletes and sports professionals from all disciplines. With 20% more engine output than the existing pro5 model, it offers a frequency range of 25 to 50 Hz, with adjustment capabilities of 1 Hz increments for real flexibility.

The High Performance model has the highest load capacity of any Power Plate® machine with a maximum load of 272kg. It also offers users three adjustable AIRdaptive™ settings to accommodate those with heavier muscle mass and to guarantee optimum performance for every user, whatever their weight. Like the Pro5 AIRDdaptive model these settings also allow for dynamic and plyometric exercising. However, the key difference in the pro5 High Performance is the column-less plate, with a multi functional remote control. This innovative design allows for total freedom of movement on the machine, such as performing a complete golf swing or other dynamic movements, delivering greater exercise potential than ever before.

The pared down nature of the High Performance machine makes it easily and safely transportable in its protective travel case. Its neat size offers great flexibility, for example allowing it to be placed besides a sports field or pitch for players to use to warm up on immediately prior to joining a match. Its compact design also allows it to be incorporated with other weight bearing programmes and equipment, such as a Squat Rack or in combination with a cable machine to allow even greater exercise potential.

The outstanding ergonomics of the High Performance machine also extend to its functionality, with the options on the remote control being identical to those on the machine's display, allowing the unit to be fully operated remotely. The High Performance machine comes delivered with a fully protective travel case and wheels for simple and careful transportation.

For further information please call 020 586 7200, email sales@powerplate.com or visit www.powerplate.com. Alternatively, for a demonstration please contact the Power Plate® studios at Harrods on 020 7893 8518.

For further press information, please contact Entice Communications on 020 8959 3656 or email vicky.t@enticecommunications.com



POWER PLATE® UNVEILS NEW ACCESSORIES AT IHRSA : 

POWER PLATE® UNVEILS NEW ACCESSORIES AT IHRSA

Power Plate International unveiled a number of new products at this year's IHRSA exhibition, as the company expands its portfolio of accessories. The new lines include the Power Plate® R3™, a performance enhancing piece of apparatus used for specific deep tissue massage applications, and the Power Plate® Power Shield™, designed to sit beneath the machine to reduce downward vibration.

Ever since the launch of the first Power Plate® model, one of the most important applications has been massage and local stimulation; the machine's vibrations are used to increase circulation and lymph drainage, delivering benefits including increased circulation, reduction in the appearance of cellulite, and relaxation. The R3 is the ultimate accessory for the Pro series Power Plate® machines, and has been named to reflect its three key properties: to Roll, Relax and Release muscles. This innovative new tool is compatible with all pro5™, pro5AIR™ and High Performance machines and sits directly on top of the plate. Featuring two fixed roller bars, the R3 has been designed to give a deep tissue massage (myofascial massage), offering users an entirely new set of exercises and flexible uses on the plate, and taking the capabilities of the Power Plate® machine to new heights.

The vibrations from the Power Plate® together with the stable rolls of the R3 deliver myofascial release of the muscles, a specialized massage technique that stretches out the tissue that covers the muscles, and which can be used to treat muscle injuries, as well as offering improved massage and relaxation. It is also used to enhance the removal of fluid beneath the skin and to stimulate the circulatory and lymphatic systems. This means that fatty tissues can be broken down more quickly, and excess waste products can be drained more efficiently. One of the benefits of this type of massage is that it can target areas that are difficult to stimulate with conventional exercise, such as the inner knee and upper thigh areas, and can be used to eliminate pain and restore motion.

The Power Plate portfolio is further strengthened by the introduction of the Power Plate® Power Shield™. This flat, lightweight mat sits beneath the Power Plate® machine, and its innovative design results in it virtually eliminating all downward vibration. Available in black, white or silver, the Power Shield™ is a slim, stylish accessory that delivers significant benefit. Available for both the pro and the my series', the Power Shield™ is invaluable in a studio or club setting where multiple machines are in use, as well as in a domestic location where the downward vibrations impact on others.

Jeff Davis, Commercial Sales Director of Power Plate UK comments, "Power Plate International is committed to developing new and innovative products and accessories that will help people use our products in the most efficient and effective way. With the R3 it is possible to use the Power Plate® in a new and different way, whether you want to release tension, improve flexibility, combat cellulite or improve circulation. The Power Shield™ has been designed in response to a specific need, and is a perfect example of how Power Plate listens to its customers and uses their feedback to continually develop, enhance and improve our products."

For further information please call 020 586 7200, email sales@powerplate.com or visit www.powerplate.com

Alternatively, for a demonstration please contact the Power Plate® studios at Harrods on 020 7893 8518.

For further press information, please contact Entice Communications on 020 8959 3656 or email laura.n@enticecommunications.comThe Power Plate® pro5™ model retails at £6‚999 and is available in leading department stores including John Lewis and Harrods‚ and from Power Plate UK. For further information please call 020 7586 7200‚ email sales@powerplate.com or visit www.powerplate.com.

For press information‚ please contact Entice Communications on 020 8959 3656 or email dawn.t@enticecommunications.com.



Knight’s Templar Swaps the Round Table for the Power Plate® : 

Knight’s Templar Sports Centre, part of Stevenage Leisure Ltd, has recently installed a Power Plate®, the market leading fitness machine that delivers a full body workout in just 15 minutes. The sports centre saw the huge potential offered by the Power Plate® to meet the high demands and varied needs of the modern gym user, as well as attracting and retaining members.
Centre Manager Richard Gunney comments, “Installing the Power Plate® machine allows us to offer the highest quality, state of the art equipment to users of all ages and fitness levels. Power Plate® is proving attractive to members across the board, from those who want a fast and effective workout, to our mature members who appreciate the health benefits delivered by training on a Power Plate® machine. The installation of the Power Plate® allows us to deliver a fresh, modern approach to exercise that meets each of our members’ differing needs.” 

Installed with a view to attracting and retaining members, use of the Power Plate® machine is included in gym membership after three induction sessions. Richard continues, “We have had some really positive feedback from members and staff alike, who have commented on how easy it is to use, and how time effective. Demand for the machine is high, and we are very pleased with how it has been received.”

Developed to optimise the effects of Acceleration Training™, Power Plate® machines, with their IFI (Inclusive Fitness Initiative) accredited console, work by transferring vibrations to the muscles in the body, causing them to contract in a reflex action.  Different parts of the body are put in contact with the platform in various exercise positions, such as squats, lunges or bicep curls.  A pose is held for up to 60 seconds at a time activating multiple muscle groups simultaneously to stretch tone or strengthen, and great results can be achieved in just three short sessions a week.

ACCELERATION TRAINING is low impact and gentle, enabling anyone, regardless of their age or fitness levels, to benefit without putting strain on joints or other parts of the body. 



Power Plate UK Launches New Training Academy : 

Following huge demand for its REPS accredited training courses, Power Plate®, the market leader in Acceleration™ training equipment, has opened a new dedicated Training Academy at its head office in London.

Launched in September 2007, the new Training Academy is open daily and offers REPS accredited courses at basic and advanced level for those with a background in fitness such as personal trainers, fitness instructors and physiotherapists as well as a new introductory course for those looking to get the most out of their Power Plate® home machine.

This new 3 hour introductory course costs £95 per person and is open to anyone, regardless of their fitness knowledge. The course covers a range of introductory topics including: basic principles of vibration training, basic human physiology and anatomy, Power Plate® applications, and safety in handling the Power Plate®. Participants cover all the Power Plate® exercises for general training purposes, and are taught how to use and give guidance on the Power Plate® at a basic level, allowing them to continually progress their training and use the machine to its full advantage be it for shaping up, or for relaxation and massage.

Linda Chard recently attended the introductory course, and comments, “The enthusiasm and knowledge of the instructor made the introductory course fun and inspirational. I wanted to come home and get onto the machine in front of a mirror so that I could control positioning and get started.”

In addition to the consumer course, the new Training Academy offers fitness professionals the REPS (Register of Exercise Professionals) accredited, day-long Power Plate® Level 1 Academy Training (Level 1) and Level 2 Power Plate® Academy courses, each costing £150 per person. Qualifications in Basic Anatomy and Physiology are recommended although not essential for applicants on the Level 1 Academy Course and successful graduates of the course can attain 10 CPD (Continuing Personal / Professional Development) points. Evaluation is by practical assessment and by a multiple choice examination, and allows graduates to train others on the Power Plate®, thus making the Power Plate® a highly accessible and viable product for those looking to launch a studio or extend an existing business. Successful graduation from the Level 1 Course is a requirement for the Level 2 Course, which also offers 10 CPD points on completion.



Additional Articles : 

Shape Up for the Slopes the Elle MacPherson Way
Sale Sharks Sink Their Teeth Into Training with the Power Plate®!
New Years’ Revolution With The Power Plate® Machine
Swing When You're Winning with the Power Plate® Machine
From Kick Off to Commentary Box Power Plate® Scores in the Premiership
Power Plate® Studio at Harrods Celebrates 1st Anniversary


Shape Up for the Slopes the Elle MacPherson Way :

This winter, be prepared for anything the slopes will throw at you by training on a Power Plate® machine. The quintessential fitness tool for the ski season, it’s no wonder why Power Plate® technology has become such a firm favourite among the world’s most desirable celebrities, including internationally renowned supermodel, Elle MacPherson: “I am just about to begin my ski conditioning program, and the Power Plate® will be a major component of my training for conditioning my core and legs as well as increasing my dynamic stability”.

With the ski season approaching faster than a mogul on a black run, you need noticeable results quickly. Exercising on a Power Plate® machine provides a full body workout in as little as 15 minutes, and improvements can be seen in just three short sessions a week. With notable advances in your strength, stamina and overall fitness levels, you’ll be ready for the alpine challenges in no time.

What’s more, it’s been proven that by following a Power Plate® exercise programme you greatly reduce the chances of sustaining an injury. Many top sports professionals have incorporated the Power Plate® machine into their fitness regimes for this very reason, including Premiership footballers, Olympic athletes and PGA Tour Pros. So not only will you be fit and raring to go, but you can enjoy the slopes with grace minus the fear factor. Acceleration Training™ exercise is low impact and gentle, enabling anyone - regardless of age or fitness level - to benefit without putting strain on joints or any other parts of the body.


Sale Sharks Sink Their Teeth Into Training with the Power Plate®! :

World class, professional rugby union players know that high levels of fitness, flexibility and stamina are crucial to deliver the performances that will win trophies and take them to the top of the league table. In this fast moving and extremely physical game, sustaining an injury is a devastating blow to any player, and a return to match fitness is a priority. Now the Power Plate® machine is being used by professional rugby union players to achieve peak fitness in training, and as a tool to aid recovery from injury and deliver a fast and effective return to form.

Sale Sharks Rugby Union club recently introduced the Power Plate® machine into their training programme. Nick Johnson, Head of Physical Preparation at the club comments, “I have found the Power Plate® machine an excellent piece of equipment to integrate into our conditioning and prevention programmes. Players use it for strength, as well as for massage. Many players also use the Power Plate® machine for warming up before games and during matches at half time or before coming onto the pitch.” Developed to optimise the effects of Acceleration Training™, the Power Plate® delivers the equivalent of a full body workout in just fifteen minutes, as well as massage and relaxation which are also a vital part of training for many sportsmen and women.
Power Plate® machines work by transferring vibrations to muscles, which naturally activates reflexive muscle contractions. A static or dynamic pose, held for up to 60 seconds at a time, activates multiple muscle groups simultaneously to improve power, performance and flexibility. As well as building strength and tone, performing dynamic stretching movements on a Power Plate® machine also helps improve range of motion, helping players to make that penalty-winning kick or match-winning try.

“Acceleration Training is fast becoming part of sports training programmes across the UK and we are delighted to be working with the Sale Sharks.” comments Jeff Davis, Technical Consultant for Power Plate® UK. “The unique and extremely positive benefits of Acceleration Training are quickly evident to users, and it is a great tool to have for assisting in preparation. It really is set to change the way many players train.”


New Years’ Revolution With The Power Plate® Machine :

We all know that new years’ resolutions are easy to make and impossible to stick to. Marathon gym sessions and crash diets are soon abandoned, leaving you stuck with those post-Christmas pounds, dull lifeless skin, and a body crying out for a detox. This year, however, one revolutionary piece of fitness equipment can tackle all these problems. The Power Plate® machine works to help you tone up and lose weight, revive dull skin and improve overall fitness, delivering a full body workout in just fifteen minutes. Just three sessions a week are enough to see results, making it the fastest and most effective way to shape up for 2008.

Like aerobics in the ‘80s and Spinning in the 90’s, Power Plate® classes are the must-have workout for the ‘noughties’. International celebrities including Kylie Minogue, Elle MacPherson and Claudia Schiffer have taken up this exercise phenomenon, making it the hottest way to fight the flab and gain the body you want. With Power Plate® Studios opening up and down the UK, including the world’s first in-store studio at Harrods, finding fifteen minutes to exercise has never been easier, whether you fit a workout into your lunch hour or meet friends for a class after work.

As well as beginners, intermediate and advanced classes, many studios offer classes with specific aims such as “Fat Buster” and “Body Boot Camp” all taught by qualified Power Plate® instructors. Different poses are held on the Power Plate® machine’s vibrating platform for up to 60 seconds at a time, allowing you to target problem areas, whether you want to regain a once flat stomach or tone up your bottom or thighs.

Internationally renowned Supermodel and mother, Claudia Schiffer says: "I love using a Power Plate® machine as part of my fitness regime as I can do a really intensive work out in such a short space of time. As a working mother with a hectic work schedule exercising on a Power Plate® machine helps me stay in shape without having to spend hours in the gym."

So start your new years’ revolution today and shape up like the stars with the Power Plate® machine.


Swing When You're Winning with the Power Plate® Machine :

Professional golfers know that optimum fitness, strength, flexibility and range of movement are crucial for winning matches and taking home trophies. PGA golfer Lee Westwood has successfully incorporated Power Plate® training into his fitness regime, with excellent results. The Ryder Cup winner recently claimed this year’s Quinn Direct British Masters, adding to a trophy cabinet already overflowing with 28 international titles. Lee comments, “I was introduced to Power Plate® in September 2005 by Jeff Davis and was immediately impressed with the versatility and applications specific to golf conditioning; including hamstring stretch, massage (for recovery/relaxation) and for developing my core stability. I have now progressed to the Power Plate Pro5Air™ to further develop stability and power in my golf swing”.

Developed to optimise the effects of Acceleration Training™ exercise, the Power Plate® machine delivers a full body workout in just fifteen minutes, and is an ideal way to warm-up and get ready for action. As well as building strength and tone, performing dynamic stretching movements on Power Plate® equipment helps to improve range of motion. Lee Westwood also uses his Power Plate® machine to complement his training and believes “it is very useful for stretching and can also give an excellent leg massage”.

Power Plate® technology works by transferring vibrations to muscles, which naturally activates reflexive muscle contractions. A static or dynamic pose, held for up to 60 seconds at a time, activates multiple muscle groups simultaneously to improve strength, power, performance, flexibility and range of motion.

Other internationally renowned golfers, including Colin Montgomerie, Darren Clarke and Simon Dyson, are also among the many professional sportsmen and women who regularly train on Power Plate® equipment.

Colin Montgomerie comments, “The Power Plate® machine complements my fitness routine, it’s great for increasing strength, it has helped me increase my range of mobility in my lower back and I feel more flexible after I have used it.”

Due to the positive response from the professional golfing world, a Power Plate® machine was placed on the PGA Physiotherapy Bus for The European Golf Tour Players, allowing them to train and warm-up before rounds. It also featured in the European Team Room at the last successful defence of the 2006 Ryder Cup in Ireland, and was acclaimed at the World Golf Fitness Summit in Orlando earlier this year.


From Kick Off to Commentary Box Power Plate® Scores in the Premiership :

Every boy dreams of growing up to be a professional footballer, but along with the glory of scoring goals and winning trophies comes the hard work of keeping in prime physical condition. Now top flight footballers up and down the country are achieving peak fitness with the Power Plate® machine, the revolutionary training equipment that delivers a full body workout in just fifteen minutes. Players at Premiership clubs including Chelsea F.C., Manchester United F.C., Everton F.C and Middlesbrough F.C. have incorporated the Power Plate® machine into their training programmes and are extolling its virtues.

Former England Goal Keeper David James is just one of the many Premiership footballers to have discovered the benefits of training on the Power Plate® machine. He comments, “Playing regularly in the English Premiership is very demanding, and as a goalkeeper I need to be at the peak of my physical fitness. The Power Plate® machine adds a new dimension to my training."

Developed to optimise the effects of Acceleration Training™ the Power Plate® machine works by transferring vibrations to muscles, which naturally activates reflexive muscle contractions. A static or dynamic pose, held for up to 60 seconds at a time, activates multiple muscle groups simultaneously to improve strength and power, performance, flexibility and range of motion, crucial skills for making that top of the net save, or beating your opponent to the ball.

Such is the increasing popularity of the Power Plate® machine in the sporting world that it is not just the players themselves who have joined the legion of fans. Industry professionals are also using this ground-breaking device for themselves. Sports commentator Alan Parry comments, "Power Plate® has an excellent reputation in football. As a commentator for Sky Sports, I talk to coaches and physiotherapists all over the country and they tell me how important Power Plate® is in helping players to maintain fitness. Many clubs also use Power Plate® on match days as part of the players' warm up routine. I have my own Power Plate® at home and I know how good it is in helping me to keep fit." So whether you are an armchair fan or a football fanatic, now you can train like your sporting heroes with the Power Plate® machine, and bring a slice of sporting action to your own front room.


Power Plate® Studio at Harrods Celebrates 1st Anniversary :

Internationally renowned department store, Harrods of London, celebrates the first anniversary of its Power Plate® Fitness Studio, the world’s first in-store health and fitness studio.

David Morrell of Power Plate® International comments “The studio has proved a great success in its first year and demand continues to grow. Training on a Power Plate® machine delivers benefits including a toned body and weight loss, and the Harrods studio offers a fun, fast and effective way for clients to work at getting the look they want.”

The Harrods studio offers group Power Plate® machine classes for up to four people throughout the day during store opening hours. Classes are held for all levels from beginner to advanced, and are taken by qualified Power Plate® Academy trainers. These classes incorporate all aspects of training on a Power Plate® machine including stretching and toning as well as massage and relaxation, and classes take just 25 minutes including warm up and stretch.

Classes start from £20 for a single session and £200 for a block of 12. For more information please contact the studios directly on 020 7893 8518.